Club Hart will continue to create fresh and dynamic new styles for the fashion conscious sportswoman and continue to fulfil their corporate philosophy of ‘look good, feel good, play good ®’.
Club Hart Australia was created with passion on a sketch pad at the kitchen table by June Hart. June had a goal in mind to improve the style of female tennis players and knew the Australian market was lacking high quality, fashionable women’s tennis wear. The idea that she could design some exciting tennis clothing to fill this gap was born on the tennis court whilst playing mid-week ladies competition.
June’s imagination soon became overloaded with ideas to create accessories to compliment each outfit. Hats, visors, socks, wrist bands, bags, the list goes on. Cardboard and brown paper was used to create a proto-type of one of their best selling bags known as the “Anything Goes Bag”.
After about 2 years of endless market research, prototype development, and production sourcing trips throughout Asia, Club Hart Australia was registered to show an expansion of the brand from tennis to include golf, yoga, leisure and fitness .This would now cater to a broader market share and allow Club Hart to follow her vision which is to create the best selling Australian brand in women’s sportswear. The company motto look good, feel good, play good ® exemplifies the customer experience and product vision.
June Hart
The first tennis range was officially launched in October 2005 and the market response was outstanding. Club Hart is currently retailing in 5 states throughout Australia and continues to grow. In October 2006 Club Hart launched into the Ladies Golf wear market with its ‘Sensation Series’ range which features the ‘heart’ logo print. Introducing the collection at the PGA Trade Fair in Sydney it became a hit especially with the young golfers of NSW who loved the vibrant colours and feel of the performance fabrics used. A few months later Club Hart dressed the entire NSW Junior Golf team and their Manager that travelled to Tasmania to compete. Following this exposure other State team members have contacted Club Hart to purchase their clothing.
Club Hart now sponsors 4 young up and coming golfers and one young tennis player in a small effort to help them to achieve their life dreams as professionals. You can read all about their goals, dreams and achievements on their own web-pages on this web site.
Club Hart is a firm believer in giving back to the community and offering its support where it can. This is evident in its support and sponsorship of various charity events. They have worked with White City in Sydney for the Annual Celebrity Tennis Event supporting ASCA (Advocates for Survivors of Child Abuse), also with Kooyong Lawn Tennis Club in Melbourne supporting the Royal Children’s Hospital in Melbourne, and also participated in the Australian Festival of Tennis in Coolum, supporting The Starlight Children’s Foundation. They also support the National Breast Cancer Foundation and most recently the YAP Foundation of which one of their sponsored players is the Ambassador.